Nvidia is cooking up a new, budget-friendly AI chip just for China after U.S. export rules put the kibosh on its pricier model. The new chip, part of Nvidia’s latest AI lineup, is set to roll out in June, according to Reuters on May 26.

This fresh chip will cost between $6,500 and $8,000, a steal compared to the $10,000 to $12,000 price tag of the recently restricted H20 model. The trick? Lower specs and simpler manufacturing mean it’s easier on the wallet but still ready to play in the big leagues.

An Nvidia spokesperson spilled the beans, saying the company’s options are pretty limited.

“Until we settle on a new product design and get the green light from the U.S. government, we’re basically locked out of China’s massive $50 billion data center market,” they said.

China is no small fry, it made up 13% of Nvidia’s sales last financial year. But U.S. export licenses became mandatory for those popular H20 chips in April due to fears the tech might end up powering a supercomputer in China.

Market Share Takes a Hit, But Earnings Expectations Stay High

Nvidia CEO Jensen Huang didn’t sugarcoat it: the company’s market share in China has nosedived from 95% pre-2022 (before U.S. restrictions) to just 50% now.

“We’re working hard to optimize products that follow the rules and keep serving China,” he said on Taiwanese TV last week.
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Jensen Huang on Taiwanese TV. Source: Yahoo/TVBS

This new chip is Nvidia’s third shot at a China-friendly design, built to meet U.S. bandwidth limits of 1.7 terabytes per second, basically, it’s a compliant underdog.

All eyes are on Nvidia’s earnings report, dropping May 28. After a 3% dip last week that ended four straight weeks of gains, analysts expect fireworks: a whopping $43.4 billion in revenue (up 66% year-over-year) and $21.3 billion in adjusted net income, per Investopedia.

Oppenheimer analysts remain optimistic, saying, “We see upside … despite losing H20 sales to China.”

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