In a world where non-fungible tokens (NFTs) have become the new craze, Harry Styles, the heartthrob pop star and former One Direction member, is taking his fans on a digital adventure like no other. At a recent concert in Ireland, 5,000 lucky fans embraced the future with the EVNTZ app, unlocking the power of blockchain-based rewards. This concert experience definitely goes beyond the music.
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Diving into the EVNTZ App
Move over, traditional concert experiences! Styles’ fans were invited to immerse themselves in the EVNTZ app, the official gateway to the concert extravaganza. And boy, did they get more than they bargained for! Opening a digital wallet through the app became the passport to a world of blockchain-based goodies. Co:Create, the Web3 infrastructure company, teamed up with EVNTZ to make this magic happen, connecting through Polygon, the popular Ethereum sidechain.
Numbers That Sing
Kim O’Callaghan, the mastermind behind EVNTZ, revealed that out of the 80,000 fans present at the concert, a staggering 5,000 claimed their digital wallets through the app. This impressive feat generated over 100,000 unique interactions, leaving no doubt that fans were hungry for more. With anticipation in the air, the stage was set for future in-app rewards and engagement within the fan community.
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EVNTZ: A Harmonious Melody of Convenience
What makes EVNTZ truly shine is its commitment to simplicity. O’Callaghan explained that the app aims to be a seamless entry point into the world of blockchain, even for those who have never dipped their toes into the digital waters before. Brands can now deliver extraordinary experiences without getting entangled in the complexities of Web3 or the deployment of smart contracts. From the fans’ perspective, all the nitty-gritty details are hidden, offering an optimized user experience that puts the fun front and center.
Rewards That Deserve an Encore
O’Callaghan, the visionary behind EVNTZ, understands that the events industry often falls short when it comes to rewarding fans for their unwavering loyalty. But fear not! Blockchain-based rewards are here to shake things up. By leveraging Web3 technology, EVNTZ empowers fans by turning their dedication and engagement into self-owned rewards. Fans can finally bask in the glory of being recognized and rewarded for everything they do at a concert, turning each experience into an integrated, gamified, and cohesive masterpiece.
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Co:Create: Building Bridges with Blockchain
Tara Fung, the CEO of Co:Create, emphasizes the power of blockchain in forging transparent connections between brands and fans. By offering on-chain experiences, fans gain the ability to influence the direction of their favorite brands, becoming active participants rather than mere spectators. Blockchain tools become a portal into a world where rewards extend beyond the confines of a specific moment, rewarding fans for their contributions both online and offline. At Co:Create, they are the architects of incredible experiences, breathing life into community-driven brands and helping them realize their visions.
With Harry Styles leading the way, the EVNTZ app is rewriting the rulebook for concert experiences. It’s a digital revolution that seamlessly integrates blockchain technology, offering fans a front-row seat to a world of rewards and enchantment. Brace yourself for a future where dedication and engagement are celebrated, and where music lovers and artists dance together in perfect harmony.
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