Upbit just made a bold move today, announcing that the ENA token will be available for trading against three major pairs: the Korean Won (KRW), Bitcoin (BTC), and Tether (USDT).
But wait, before you get all excited, the exchange clarified that ENA deposits and withdrawals will start within two hours of the announcement, but only through the Ethereum network. You’ve been warned. Always double-check the network before you send over your coins.
The Upbit notice also threw in a little caveat: if liquidity isn't up to snuff after the announcement, the trading start time might be delayed. So, if you’re planning on making a quick trade, maybe hold off until everything's good to go.
For those wondering, the contract address for ENA on Upbit is 0x57e114B691Db790C35207b2e685D4A43181e6061. Check it, don’t wreck it!
$ENA listed on largest Korean exchange. It's time for liftoff!
— Arthur Hayes (@CryptoHayes) July 11, 2025
Yachtzee 😍😍😍😍😍😍😍😍 pic.twitter.com/6V4FeUiYmq
Upbit’s crypto listings keep the fire burning
Upbit is on a roll lately. Yesterday, they added Hyperlane (HYPER) and Babylon (BABY), both of which saw some juicy price increases. ENA isn’t far behind.

Market data shows that ENA shot up from about $0.327 to $0.390, a solid 19.27% increase. But hold on, it wasn’t all sunshine and rainbows, as the price has since dipped a bit to $0.358. Still, it's up 9.9% at the time of writing, better than nothing, right?

ENA’s surprising resilience
Over the past two weeks, ENA has jumped a whopping 42.3%. Why’s that so impressive? Well, over 210 million new ENA tokens flooded the market, thanks to two big token unlocks. First, on July 2, 40.63 million tokens were released. Then, on July 5, a massive 171.88 million tokens were unlocked. Yet, despite all this new supply, ENA kept pushing upward. Can someone say ‘strong fundamentals’?
ENA isn’t just a token; it's part of the rapidly growing Ethena protocol, which just hit $290.2 million in total revenue as of July 9. This impressive feat places Ethena among the top stablecoin issuers globally, following in the footsteps of Tether, Circle, and Sky.
And if you’re wondering how fast this protocol is growing, Ethena is the second-fastest platform to hit $100 million in cumulative revenue, doing so in just 251 days after launch.
So, ENA’s looking pretty hot, and Upbit's listing could fuel its fire even further. Keep an eye on this one.

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