Eric Trump and Donald Trump Jr. took the stage at Bitcoin 2025 in Las Vegas to roast traditional finance and cheerlead the U.S.’s newfound love affair with crypto, all while hyping their own digital asset ventures. Because why not mix family business with a little decentralized finance drama?
Eric didn’t hold back, declaring he’d love to see big banks “go extinct” because, well, apparently, they deserve it. “You pull out 500 bucks and suddenly you’re on some terrorist watch list,” he said, as if banks were auditioning for a spy thriller. Then came the sales pitch: crypto makes the system faster, safer, and more transparent. Sounds like the fintech infomercial you never knew you needed.
The Trump sons’ crypto pep talk followed an earlier appearance by VP J.D. Vance at the same conference, signaling the family’s full-court press on all things Bitcoin under the second Trump administration. Since taking office, President Trump has signed executive orders that could make Bitcoin the new US strategic reserve, banned CBDCs, and thrown Bitcoin miners a protective shield. Meanwhile, the SEC has decided to ease up on crypto crackdowns, letting major players like Kraken and Coinbase catch a breather.
The Trump Crypto Empire Expands
Congress hasn’t stayed on the sidelines either, pushing for crypto-friendly laws and stablecoin rules slated for a summer debut. This whole regulatory reboot has flipped the U.S. from crypto skeptic to crypto hotspot, luring firms like Deribit and even everyday businesses like Steak ‘n Shake to cozy up with Bitcoin, Ethereum, and Solana.
Eric summed it up with typical Trump flair: “Everybody wants Bitcoin. Everybody is buying Bitcoin.” Meanwhile, the Trump clan isn’t just cheering from the sidelines; they’re knee-deep in NFTs, meme coins, and even a DeFi platform called World Liberty Fi, with the president and his sons on the project’s support team.
Eric, the family’s vice president and head of Trump Media & Technology (yes, the Truth Social folks), has been busy launching Bitcoin ETFs and raising a whopping $2.5 billion for Bitcoin investments. Plus, he and Donald Jr. co-founded American Bitcoin, a mining company planning to go public this year.
Critics, naturally, aren’t thrilled, accusing the Trumps of using their presidential perks to fatten their crypto wallets, which, by some counts, have ballooned by $2.9 billion, nearly 40% of their net worth. But Don Jr. shrugged, “We’re very long crypto. It’s a huge part of everything we do now.” Family business, redefined.
Jordan V.
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